You won’t find a higher concentration of London’s attractions than here. The West End, rivaled only by Broadway, boasts some of the world’s finest theatrical and musical productions every night. Covent Garden, formerly a fruit and veg market, has enduring appeal not least for the luminary talents hosted by the Royal Opera House. Leicester Square and Piccadilly Circus burn bright into the night. Neighbouring Soho doesn’t get much sleep either (not just because it’s having sex).

Heading west of the lights we reach the world famous Mayfair, home to some of the planet’s most pricey real estate glamorous boutiques, nowadays only really afforded by hedge funds, and to the north, majestic Marylebone, bordered north and south by the tackiest exponents of London tourist culture (respectively, Madame Tussauds and Oxford St) whose quieter profile and often villagey feel make it a popular base from which to approach the hustle and bustle of this district.