What Airbnb's 90-day limit means for London vacation rental owners

24 May 17

What Airbnb's 90-day limit means for London vacation rental owners

24 May 17

At the start of 2017 Airbnb introduced a limit preventing their hosts in London from short letting their entire rental homes for more than 90 nights per calendar year, unless hosts could provide the required permission.

Airbnb introduced the limit to comply with the short-letting restrictions implemented by the Greater London council.

Thousands of London homeowners who use their properties as vacation rentals have now been affected by this change, leaving them wondering how this ban will impact them. 

Are you a London property owner / vacation rental host who has been impacted by the Airbnb 90-day annual limit? Rest assured that beyond Airbnb there are plenty of other major booking / adverting platforms which can help you get maximum exposure for your holiday rental home, and reach many potential tenants. 

Advertising platforms such as HomeAway, FlipKey & Tripadvisor are the major players in the vacation rental game, and according to each of their websites, they each receive millions of visitors per month. This means if you aren’t advertising on these major travel websites, you could be missing out on many potential bookings and maximizing income from your holiday home!

Listing on these major booking platforms can no doubt get your home great exposure, however the time and costs that need to be put into managing multiple listings effectively is a huge factor to consider. 

That’s why listing your property with a London-based rental agency that advertises on multi-platform channels could be the perfect solution to help you service your short-term lets!

Introducing: Ivy Lettings

We are a London-based agency which specialises in short-lets and have over 8 years of experience in servicing vacation rentals on behalf of our hosts throughout Central London.

Our small and friendly team are proud to offer a professional and seamless booking management service, handling the process from start to finish and taking the stress of hosting out of your hands. Worried about guests losing that personal touch from private hosting? Not to worry, our welcoming team has unrivalled customer service experience, and take pride in providing a wonderful trip for guests from the very first phone call. You can learn more in detail about our hosting services here.

We can advertise your vacation property through multiple channels including: Airbnb, Flip-key, VRBO, HomeAway, the Plum-Guide,, our very own website and so forth. In doing so, we cast a wide net in order to offer maximum exposure to increase your reach to potential guests around the world.

Although these platforms are great for exposure, creating and above all maintaining multiple listings on different websites can be time consuming, fiddly, and confusing! We take the hassle away – we dedicate the time to ensure your listing is always performing at its best, achieving the best results possible.

Furthermore, Ivy Lettings has a database of over 10,000 guests who have stayed with us over the years, and frequently come to us first when they’re looking for their London accommodation. 

Once we’ve confirmed a booking for you, we’ll also help you service it until the very end, so you don’t have to worry about a thing. We’ll take care of guest communication, check-in, check-out, housekeeping, linen, towels, maintenance (should anything arise during the let), and more.

Before we accept a booking in the first place, we will carefully vet all potential guests on your behalf, so you can have the peace of mind and confidence that only respectable parties will occupy your holiday home.

Ready to take next step and list with Ivy Lettings, or want to find out more?

Simply submit your details here, or give us a call on +44 020 7349 7016 if you would like to discuss how we can help you market your London short-let rental to get you bookings for the remainder of the year, and maximize its potential that has now been restricted by the 90-day Airbnb limit.

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